Zyro – KGC Infotech Pvt Ltd Hiring for Digital Marketing Specialist Job at Noida Full Time

Zyro is a payment gateway & expense management solutions provider for all types of businesses, proprietors, enterprises and financial institutions. Including services like White Label Payment Gateway, Payment Tokenization, Net banking, open and closed wallets, Email & QR code and UPI.
To streamline the business expenses, Zyro equips unlimited virtual/cards for the employees with pre-spend control based on transaction types and a complete visibility of the transactions in the management dashboard. With Zyro, you get to simplify, accelerate, and supercharge every aspect of your financial operation, from accepting payments and managing cash flow to reconciling transactions and flexible pay-outs.

Job Description:
-Implementing online marketing activities including Social Media, SEO/SEM, email, social media and display advertising, demand generation, leads generation, etc.
-Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
-Creating suitable content for each stage of a customers digital journey.
-Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
-Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
-Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
-Ensuring consistency of brand voice, style and tone across all content.
-Driving performance marketing via Customer Acquisition Funnel, Display Ads, LinkedIn Ads, Facebook Ads, Google Ad Words, PPC and SEO/SEM.
-Analyzing content traffic metrics and effectiveness of campaigns and messaging to explore ways of improving content marketing ROI.

The Profile:
-Must have 2+ Years of experience as a Digital Marketing Specialist.
-You are a creative marketing professional, preferably with a strong SEO/SEM/SMO skills, campaign management, content creation and writing background.
-Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
-Working knowledge of ad serving tools (e.g., DART, Atlas)
-Experience in setting up and optimizing Google Adwords campaigns.
-Startup Enthusiast & highly goal driven and work well in fast paced environment.
-Ready to take ownership & Ability to handle pressure.
-Open to work as an Individual Contributor.

– Immediate Joiner Required.
– WFO (5 Days)
– Noida Sec – 62 (Walking Distance from Metro)

Job Type: Full-time

Pay: ₹300,000.00 – ₹500,000.00 per year

Schedule:

• Day shift
• Monday to Friday

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 2 years (Preferred)
• SEO: 1 year (Preferred)
• SMM: 1 year (Preferred)
• Paid Campaign: 1 year (Preferred)