Designation during Training: CASC Trainee
Designation after Training: Engineer
Training period: One year. This will be On-The-Job Training
Roles & Responsibilities:
This is a Techno-Marketing role.
Promote white cement, wall care putty & its applications and new products amongst influencers like applicators, architects, builders, developers etc. by way of creating awareness through Technical Presentation, Sampling & Demonstration & demand generation activities and undertake Job application through applicators so as to ensure quality in the applications.
Department: CASC (Customer Application Support Cell)
Function: Sales & Marketing
Candidate Qualification: B.E. / B.Tech. in Civil – passed in 2017
Candidates should have throughout first class from Class X upto his B.E. / B.Tech.
Age: Candidates should be less than 24 years of age
Location: This is a transferable job. Candidate will be transferred anywhere in the zone in which he is hired. If required, candidate can be transferred in other zones also.
Detailed job description is given below:
Accountability & Supporting Actions
Development of applicators
* Training & development of new applicators for white cement applications, new products on a regular basis in the assigned sales area
* Implementing Vikas schedules
* Organising and conducting training sessions for applicators for review & skill enhancement at head quarter level
Customer service by providing effective customer care to enhance customer loyalty & satisfaction
* Visiting & supervising sites for better execution of job
* Finding solutions to the customers problems & issues
* Attending product & execution related complaints
* Organizing and conducting demand generation activities like Architects / Builders / Painting Contractors and Painters & Masons Meet , trade exhibitions, customer awareness camps, counter meets etc as per plan
* Conversion of various applications to BW applications by casting samples, follow up & providing applicators for execution for increasing white cement market potential
* Ensuring sampling of white cement applications, new products in coordination with Projects personnel for their approval
* Providing handy samples of various white cement applications, new products to retail team for promotion through retail network
* Arranging samples of various finishes for trade exhibitions and customer awareness camps etc.
* Conducting purity campaigns to educate our customers and enhancing the brand image
Attending Customer Quality Complaints:
To resolve complaints promptly & to the best of customer satisfaction in order to develop long term relationship with the customer.
* Visit to site and physically examine the application sites.
* To organize testing of product through R&D.
* Feedback to Customer & CASC Head.
Regular testing of product through independent laboratory.
CRM: CRM & appraising the management regarding competitors activities
* Organizing and conducting factory visits of applicators to ensure their loyalty
* Providing technical support to direct users & helping them in getting better quality for maintaining good relations
* Monitoring competitors product quality by collecting samples and sending the same to factory for analysis
* Briefing the retail team for competitors quality and arranging comparative analysis and reports on regular basis
* Organizing and conducting training sessions for team members for white cement applications, new products
* Solving the product & applications related problems & queries of team members on a regular basis
* Organizing and conducting training sessions for team members for white cement applications, new products.
* Solving the product & applications related problems & queries of team members on a regular basis.
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