– Conduct keyword research using various tools (like Keyword Planner and Moz)
– Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
– Track important SEO metrics including organic traffic, conversion rates and time spent on page
– Update older content and add effective calls to action (CTAs) to improve user engagement
– Report on performance metrics comparing them to our SEO goals and benchmarking data
– Optimize pages for mobile
– Implement link building strategies and manage backlinks to build online authority
– Monitor Organic and Paid search campaigns
– Follow SEO trends and stay up-to-date with new tools and practices
Pre-Requisites:
– 5 years of work experience as an SEO Analyst or similar digital marketing role
– Knowledge on SEO, SEM, SMO, SMM
– Familiarity with keyword research and management tools
– Excellent written, verbal and analytical skills
– Good leadership skill
– Ability to follow specifications
– Understanding of ranking factors and search engine optimization practices
– Ability to work under pressure
Work from office or home
Job Type: Full-time
Schedule:
Education:
Experience: