New York Academy A Progressive American International School Looking for Digital Marketing Manager at Hyderabad, Telangana Full Time

We are looking for a young and energetic Lad who has a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Research and identify potential leads through various channels, including online research, social media, and networking events
• Develop and maintain a database of leads and prospects for future reference
• Collaborate with sales and marketing teams to develop effective lead generation strategies
• Measure and performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Analyze and on lead generation metrics to track progress and identify areas for improvement
• Stay up-to-date with industry trends and best practices for lead generation
• Manage and prioritize multiple tasks and projects to meet deadlines
• Attend industry events and conferences to network and generate leads

Requirements and skills

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Experience in lead generation and sales
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Strong organizational and time management skills
• Proficiency in using lead generation tools and software
• Proven track record of successful lead generation and sales
• Experience in developing and implementing lead generation strategies
• Knowledge of digital marketing and social media platforms
• Ability to analyze data and make data-driven decisions
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Job Type: Full-time

Salary: From ₹60,000.00 per month

Benefits:

• Health insurance

Schedule:

• Fixed shift

Ability to commute/relocate:

• Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 3 years (Preferred)
• total work: 3 years (Preferred)