Full Job Description
Date: 02-Apr-2021
Location: IN
Company: Mahindra & Mahindra Limited
Responsibilities & Key Deliverables
Exploring and developing new market segments and identification of potential buyers.Initiate and participate in studies for better understand ing of changing market trends and capturing unmet needs of customers and RWUP.Initiate QFDs for capturing customer insights /requirements and translate that into technical specs.Mapping competition intensity by utilizing competition understand ing in terms of product, variants and pricing strategy.Define pricing strategy for new projects by analyzing the price competitiveness with other products in respective segments and regions.Define FI, PALS and benchmarking targets for each project and monitor the progress during product development.Study and analyze the segmentation shift in industry to interpret the change in strategy.Prepare the product requisition form and product positioning document.Preparation of Table Top Business Case
Preferred Industries
Finance and account
Management Consultin
Financial Services
Sales
E-waste Management
Facility Management
Marketing & Comm
Finance/Economics
Projects / Infrastru
Engineering Products
Waste Management
Advertising/Marketin
Education Qualification
MBA; Bachelors of Technology; Bachelor of Engineering
General Experience
4-8 Years in Tractor / Automobile Industry in Product Planning / Product Management
Critical Experience
2-4 Years of experience in tractor / Automobile organization.Minimum 2 years of experience in Product Management department.Experience in the field of Farm Mechanization.Experience and understanding of tools for Consumer In-sighting and Research
Mahindra Leadership Competencies
Strategic Business Orientation_Strategic Foresight
Customer Focus_Service Orientation
Weaving Passion and Energy at Work_Learning from Failures
Innovation Led Transformation _Idea Orientation
System Generated Core Skills
Customer Experience
Product Knowledge & Application
Product Management
Consumer Insighting
Pricing strategy
Business Case Development
System Generated Secondary Skills
Job Segment: Engineer, Engineering
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