Espirit Technologies Hiring for Digital Marketing Executive Job at Hyderābād Full Time

Responsibilities

• Write original content for WebPages – tailored for the target audience
• Constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement
• Engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
• Drive targeted and loyal traffic to a website by community building
• Use social media to distribute content and encourage more external sites to link to your content – giving you more authority
• Develop and integrate content marketing strategies
• Monitor the algorithms set by the search engines to keep up to date with changes.

Skills You’ll need to show:

• A genuine interest in SEO and/or digital marketing
• Evidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platforms
• A commitment to keeping your technical skills and knowledge up to date
• An inquisitive mind which drives you to understand Google’s algorithms and predict what changes might be coming
• A good understanding of search engines
• An ability to understand social media platforms and how to use them to distribute content, gain more links and build successful campaigns
• An understanding of how customers search, where they search and why they purchase something online
• A good understanding of the wider marketing context
• Strong analytical skills for understanding ranking algorithms
• Excellent communication skills to educate, inform, manipulate and mediate across a number of stakeholders in an organization