CashKaro Looking For Copywriter – Retention Marketing at Gurgaon, Haryana Full Time

About the Company:
CashKaro and EarnKaro are two of India’s fastest-growing B2C products. Our mission is to re-invent how businesses acquire customers & sales. We are already a key marketing partner to Amazon, Flipkart, Ajio, Myntra & 100s of top eCommerce companies. We are backed by marquee investors like Kalaari, Ratan Tata, and Korea Investment Partners (last raised $10mm). With a 200-250 INR crores revenue run rate, we are on track to be India’s next unicorn.

Key Responsibilities:
Write witty and engaging copies (usually short form) for all kinds of marketing assets (Push Notifications, In-app notifications, Emails, Banners, Telegram channels, Landing Pages, etc.)

Ideate creative, unique, and fresh concepts for channels like push notifications & emails

Conduct research about various offerings, retailers, and their value propositions to craft great copies optimized for conversion

Measure engagement via various tools like Clevertap, Netcore, internal reports etc., and plan improvements in CTRs and conversion.

Work with designers to get creatives made for banners and landing pages

Proof-read various pages on CashKaro and improve copies for clarity and engagement

Document winning copies and report key metrics on a regular basis to the management

Basic Qualification criteria:
2-5 years of experience in a creative/ad agency or B2C company as a copywriter/senior-copywriter

Strong writing and communication skills

Grammar Nazi

Must have skills:
Deep understanding of digital content and platforms

Demonstrated strong copy acumen on various digital mediums – great CTRs, social media mentions, virality, etc.

Active Personal social media presence with regular and engaging content

High awareness of pop culture – both on and off digital

Should be well adept with global & Indian trends, formats, and developments in branded content

Knowledge of Hindi / other languages is a huge plus

Why join us?

Start-up Environment – Work with a passionate and energetic team that is driven by hustle, comradeship, and togetherness.

Compensation & Benefits – Best-in-class salaries to highly competitive ESOPs along with a great learning work environment, we offer you a place full of opportunities to customize your career trajectory.

An Environment for Innovation – We create a culture for innovation by giving an employee the prowess to create, make and innovate.

We’ve got you covered – From medical insurance, and well-defined policies to flexible WFH options, and scrumptious lunch to some amazing learning and development sessions- we’ve got your back!

Cool Perks – Come and get to join us for in-house events, team outings, dinner catchups, and much more.

Ensuring a Diverse and Inclusive workplace where we learn from each other is core to CK’s value. CashKaro.com and EarnKaro.com are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

CashKaro.com and EarnKaro.com will not pay any third-party agency or company that does not have a signed agreement with CashKaro.com and EarnKaro.com.

Visit our Career Page at – https://cashkaro.com/page/careers

Follow Us at https://www.linkedin.com/company/cashkaro-com/mycompany/