KEY RESPONSIBILITIES:
Provide prompt and effective customer training on use of bioMerieux and partner company solutions. Customers should be fully conversant with all features of the systems/reagents and able to optimize their use for deriving all specified benefits.
Provide prompt and effective troubleshooting and other applications’ support to customers and attend to all technical queries and complaints in a manner that issues are resolved quickly and high levels of customer satisfaction maintained on the support received.
Promote bioMérieux and partner company solutions in line with budgeted figures for sales and profitability. Drive increased reagent consumption for the installed base.
Assist with the organizing of CMEs, seminars, etc., to promote our products as well as to generate awareness of the relevance of our solutions and their potential benefits. Deliver effective presentations as required to clinicians and laboratory personnel.
Maintain high levels of product knowledge, competitor product knowledge and related technical understanding to be able to carry out satisfactory customer interactions.
JOB DESCRIPTION:
Deliver prompt and effective customer training on equipment and reagent protocols and help establish the customer’s “bench” for best use of the products. Standardized customer training must be delivered using the Training Guide-sheet wherever available. All customers are expected to fully understand the system, its working, supporting technology, applicable reagent parameters and all potential benefits at the end of the training. Manage all related documentation.
Provide high quality scientific support to all users of our solutions in terms of troubleshooting, answering queries on our solutions, advising on best practices, sharing of relevant knowledge and resources. Promptness and effectiveness of these activities is essential. High levels of customer satisfaction on the support received are a deliverable. Manage all related documentation.
Support the Sales Team to promote equipment and reagents through techno-commercial discussions with prospects, product presentations and demonstrations, and handling customer queries on all technical matters as required.
Meet the Revenue Objectives for the relevant SBS/s. Routinely analyse the sales and consumption pattern for existing customers and implement actions directly or with Team members to enhance consumption.
Sustain a special focus on Key Accounts to brick-wall and grow the business at such sites to ensure that such accounts remain Optimized.
Evaluate other customers and inactive sites to understand future potential if any and take actions to increase consumption at such sites.
Create and execute weekly call plans in CRM to ensure coverage of all customers.
Follow up and collect outstanding payments from customers where required and support the Team efforts to maintain DSO levels within the budget.
Drive scientific education initiatives in the Region to generate awareness of the benefits of our products.
Actively participate in the development of standardized, effective technical presentations on relevant topics. Update all knowledge related to such presentations, practise presentation skills and ensure smooth delivery at CMEs for success.
Coordinate with Head – Training and Development to periodically train the Sales Team to update their knowledge of our products and related technologies.
Submit all required reports within the required time deadline – Customer Training, Troubleshooting Report, CRM updates – and any others as required.
Ensure timely completion of all local and GCS mandated field actions related to system updates, protocol updates, evaluations, etc., as and when required.
Maintain high levels of product, technical and professional knowledge and expertise to be reviewed through the Check and Sell process.
Ensure ethical and compliant behaviour at all times.
KEY DELIVERABLES:
High quality of technical support to our customer base through effective training and troubleshooting, scientific engagement and professional behaviour resulting in high levels of customer satisfaction.
Achievement of Objectives for the year in the relevant SBS.
DSO on or better than Objective for the year.
Check & Sell results at or above 80%.
Awareness within the region’s healthcare community about bioMerieux and partner company solutions and their relevance to patient care.