Ascentspark Software Private Limited Hiring for Digital Marketing Specialist Job at Calcutta Full Time

Ascentspark is looking for a highly-creative digital marketing Expert, who will be responsible for all aspects of our marketing operations.

Responsabilities

• Responsible for overall marketing strategy, planning, and execution primarily focusing on digital channels.
• Responsible for lead generation and planning, implementing, and monitoring our digital marketing campaigns across all digital networks.
• Analyze digital data to draw key recommendations around website optimization
• Develop and implement marketing plans, including promotional calendars and programs, new product introductions, and other marketing projects

• Supervise a marketing team, including hiring, training, workloads, schedules, and deadlines

• Work with our graphics/video content team to generate and promote relevant content according to the marketing strategy
• Conduct social media audits to ensure best practices are being used
• Developing SEO plan with competitor research and keyword identification
• Plan and implement all SEO related activity (on-page and off-page)
• Strategize, plan, implement and execute SEO activities and forecast keyword ranking position

• Track and measure SEO and Google Analytics metrics and provide reports
• Build an inbound marketing plan
• Fix any errors or bugs in content for improving the quality of online content
• Launch and manage optimized online adverts through Google AdWords, Facebook, Instagram, etc. to increase sales and company brand awareness
• Re marketing using Facebook & Google ads also conducting SMS & Email campaigns.

Skills Required

• Must have 2+ years of experience as a Digital Marketing Expert with proven experience on handling foreign clients in IT industry
• Must have great interpersonal and communication skills with fluency in English

• 2+ years of proven experience in developing and implementing digital marketing strategies for digital service providers
• Good knowledge of all different digital marketing channels

• Good knowledge and experience with online marketing tools and best practices
• Hands-on experience with SEO, Google Analytics
• Sense of ownership and pride in your performance and its impact on a company’s success

Job Type: Full-time

Salary: ₹35,000.00 – ₹50,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Work from home

Schedule:

• Monday to Friday

COVID-19 considerations:
100% work from home

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 1 year (Required)
• PPC Campaign Management: 1 year (Required)
• SEO: 1 year (Required)

Language:

• English (Required)

Work Remotely:

• Temporarily due to COVID-19